The World of the General Manager and Strategic Management

The course in the introductory one for the Executive MBA program, ofering an overview of the world of business and management in the global markets, focusing on the role of top managers in organizations.

This course includes several topics:

  • Developments in the management and strategic management theories – “the new modern management”, innovation in management
  • Analysis of macro trends that impact the global business environment and tools to identify them
  • Examples of success stories – companies that have transformed and evolved, in order to succeed on the long-term; companies that are actually innovative in terms of management

The World of the General Manager and Strategic Management

The World of the General Manager and Strategic Management